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DTSTART;TZID=America/Chicago:20141118T000000
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UID:62957-1416268800-1416268800@laurapatterson.co
SUMMARY:Improve Your ROI: Marketing Performance Measurement in 2015
DESCRIPTION:Webinar \nMarketers\, today\, can truly become measurable value creators with the right tools and techniques that proactively track marketing performance. Join us for an interactive session as three leading experts in marketing performance measurement share best practices and practical actions that can make 2015 a year of achieving new levels of success as a marketer\, with the data to back it up. \nTo register
URL:https://laurapatterson.co/event/improve-your-roi-marketing-performance-measurement-in-2015/
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DTSTART;TZID=America/Chicago:20141121T000000
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CREATED:20260806T191558Z
LAST-MODIFIED:20260806T191558Z
UID:62958-1416528000-1416528000@laurapatterson.co
SUMMARY:Decoding How Best-In-Class Marketers Connect  Marketing to Business Value
DESCRIPTION:If you’re in the banking industry you’re invited  this CFG Webinar; \nA select few marketers have “cracked the code” when it comes to proving their value and contribution. These marketers avoid the daily fire-drill.  Learn what these top-performing teams do differently from the rest of the pack.  This webinar will cover: \n\nEssential characteristics that define marketing organizations who’ve “cracked the code” to become best-in-class\nHow to overcome a challenge every marketer faces: quantifying marketing’s contribution to revenue\nHow to make marketing more relevant to executive management\n\n\nTo register
URL:https://laurapatterson.co/event/decoding-how-best-in-class-marketers-connect-marketing-to-business-value/
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