Events

"Gaining Insight Into Marketing's Contribution: The Value of a Marketing Dashboard" April 12, 2012

"Five Best Practices for Creating a Performance Driven Marketing Organization" Febuary 28-March 1, 2012 in Las Vegas, NV

"Using Ecosystem Maps to Accelerate Market Success" March 20th 1p.m. CST

"Marketing Performance Best Practices of the Best in Class Marketers" March 6-7, 2012 in Dallas, TX

"The Five A's: What Best-in-Class Marketers Do Differently to Achieve Performance and Measurement" April 23-25, 2012 in Orlando, FL

"Six C's for Aligning Sales and Marketing to Accelerate Revenue". January 12, 2012

"What Best-in-Class Marketers Do Differently To Achieve Performance and Measurement." January 25-27, 2012 in San Antonio, TX

Analytics are key to making your company agile, and to making better decisions by understanding scenarios and options. An analytics center of excellence provides the company with valuable insights on the market and customers, protects privacy and brand reputation, and guides the prioritization and selection of opportunities for greatest growth. In this session we’ll discuss: […]

Innotech Austin. You’ve invested in collecting data, built numerous marketing models, established an analytics team, even developed a data governance process, but one of the biggest challenges for many marketers is how to translate the value of the data and associated insights into something meaningful to the C-Suite. According to the 12th annual Forrester/ITSMA/VEM study […]

Analytics are key to making your company agile, and to making better market, customer, and competitive decisions. An analytics center of excellence provides the company with valuable insights, protects privacy and brand reputation, and guides the prioritization and selection of opportunities for greatest growth. Join Laura Patterson in a discussion about: · How an Analytics […]