Events

JOIN US on "The Troy Show" for an exciting discussion on the power of performance management and its impact on accountability. Effective performance management plays a crucial role in optimizing […]

Review the relationship between Best-in-Class (BIC) Marketing organizations when it comes to performance measurement & management. Explore what the BIC Marketing organizations do differently & better to earn high marks […]

In times of political and economic uncertainty, volatile market dynamics and downward budget pressures the need to demonstrate the value of marketing becomes more acute than ever. In this webinar, […]

In times of political and economic uncertainty, volatile market dynamics and downward budget pressures the need to demonstrate the value of marketing becomes more acute than ever. In this webinar, […]

Laura is one of the 35+ featured experts in this FREE 2-day virtual event designed to empower business owners and professionals with the latest AI tools and strategies. Join her […]

Gain insight using data-driven Marketing Performance Management (MPM) strategies to accelerate growth, create value, and improve performance for businesses. We will discuss how to use measures and analytics to identify […]

If as a business leader you want to learn how to use a practical customer-centric framework to drive sustainable organic growth for your organizations, this session is for you. We’ll […]

Whether you're an early-stage entrepreneur or in growth stage join this conversation designed to give founders and investors in the room tangible frameworks on: •  How to make disciplined, customer-centric […]

Come listen to Laura Patterson speak and explore what it really takes to delight customers and turn strong relationships into stronger business outcomes. Together, we’ll uncover where you stand on […]