Every growth strategy makes an implicit promise. It promises that leadership knows which customers matter most, how the company will create value for those customers, and how that value will […]

Many organizations claim to be customer-centric, but a closer look at their internal processes often tells a different story. Well-intentioned companies can be undermined when they use fragmented or outdated […]

Mark L. Vincent brings a wealth of expertise in driving customer-centric strategies at the C-Suite and board level. What I admire about Mark is his commitment to bridge the gap […]